Apple Reflection Technique

Photo Design Inspiration

Are you looking for photo design ideas? Need inspiration for ways to transform a photograph for greater visual impact? In this section you’ll find examples of current trends and popular techniques. We’ll show you techniques such as this first example of the “Apple reflection”. (It just might be the solution for your project and we can skillfully execute it for you.) Under the umbrella of “trends” we will highlight our interpretation of popular styles we have spotted in current media –from cd covers and movie posters to advertising and editorial layout visuals.

Check Back Often.This is the newest portfolio category and it’s the place where we get to experiment. We’ll be adding more examples over the course of the next few weeks and months so check back often. Or better yet, use the “I Want to See More” form on the Portfolio landing page and we’ll email you when new images have been added.

Pictured-Apple Reflection / Fade Effect: This look is now ubiquitous but very effective when paired with a complementary layout. Do you remember, was it first seen in iTunes cover flow?

Art Print with Apple reflection technique. Painting by Boston Artist Melody Phaneuf

Example 2 - As Seen On Broadway ~ For Annie and Art

Annie, The Musical Logo/

I was delighted to see the revival of Annie on Broadway is using the Apple reflection technique for the show's logo. It affirms the continued popularity of the style. To see more examples of how the look is incorporated into the show's marketing collateral visit Annie, The Musical website.

For Art's Sake
Creating the reflection on a black background, you can almost never go wrong. (I say "almost" because there are certainly instances where it isn't the right solution.) In the example pictured above–a graphic created for an email promotion–it creates a rich rendition of the featured painting.

Photo of flower shop flowers in buckets that have been desaturated.

Selective Desaturation

This is a favorite look here at The idea is simple. Selectively reduce saturation in certain parts of the image in order to bring emphasis to other parts. Simple in concept; but complex in execution. Which areas should be emphasized and which should be subordinated, and by how much. As with all styles and techniques, when done effectively it does not call attention to itself but rather quietly contributes to the effectiveness of the message.

Photography by Martha DiMeo, Photo Available for Licensing

Selective Desaturation technique on Portrait

Selective Desaturation

This photograph gets double billing. It appears here and also in the Portrait Retouching section.
The skin tone was desaturated while the eyes were left at full intensity . I’m particularly fascinated that although the skin tone is reduced in chroma, it still feels like a full color image.

Photography by Martha DiMeo, Photo Available for Licensing

Hand-Colored Look

Hand-Colored Look

Hand coloring is a style that reaches back to the days when direct color photography-as it was called-was expensive. Photographs were colored by hand with photographic oil paints on black & white prints. In the book Photo-Oil Coloring for Fun or Profit, published in 1944, the author touts the many benefits of hand coloring over direct color photography. “ The color film must record the objects as they actually are, while the colorist can paint them as he wishes they had been.” That holds true then as it does today.

Photography by Martha DiMeo, Photo Available for Licensing

Age and Distress Technique

Creating Age and Distress

More often than not, imaging work is done to remove damage rather than to create it. But in this case, the goal was to take the color photograph of a stage coach reenactment and make it look as if the photograph had been stored away for decades.

This technique has many applications. It is most often used for movie posters and advertisements to evoke a time gone by.

Photography by Martha DiMeo, Photo Available for Licensing

Stereoscopic Image Example

Stereoscopic Image

Stereoscopic Image
Just for fun~The interactive part of the portfolio section.

I learned this 3D technique back in version of Photoshop 2.5. Back in the day of presenting a portfolio in-person, this piece was the opportunity to add a little fun and interactivity to the presentation. Of course with an in-person presentation I could provide the 3D glasses needed to view the effect. I’m hoping you have acquired a pair of 3D glasses from a local multi-plex. If not, email me and I’ll be happy to send you a pair.

Do you have a project where this could be an amusing way to engage the viewer?

Photography by Martha DiMeo, Photo Available for Licensing

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